How to get your point across in 30 seconds or less (Harper Collins Publishers)

"GET YOUR LISTENER'S ATTENTION, KEEP HIS INTEREST, AND MAKE YOUR POINT -- ALL IN THIRTY SECONDS!"Milo Frank, America's foremost business communications consultant, shows you how to: * Focus your objectives* Utilize the "hook" technique* Use the secrets of TV and advertising writers* Tell terrific anecdotes that make your point* Shine in meetings, question-and-answer sessions, and more!Milo Frank's proven techniques give you the edge that successful people share -- the art of communicating quickly, precisely and powerfully!