A guide to implementing and sustaining change in software organizations, this book covers every stage in the change process that students will one day need: knowledge, persuasion, decision, implementation, and confirmation. The authors help students understand the forces in an organization that promote and restrict change, and teach strategy for driving participation and buy-in, from start to finish. Readers learn how to plant seeds of change, make proposed changes seem less threatening, sustain momentum, overcome adversity, and celebrate success.