Offers a spirited call to action for anybody too afraid to try something new. This book is suitable for reders who dares to do something they're afraid of. Poke the Box is Seth Godin's spirited call to action for entrepreneurs, now relaunched and repackaged When was the last time you did something for the first time? Starting a new project is one of the most daunting experiences any person can go through. But if you're stuck at the starting line, you don't need more time or permission. You don't need to wait for a boss's okay or to be told to push the button; you just need to poke. Poke the Box is a call to action about the initiative you're taking-in your job or in your life. Godin will help you to get started and contribute more, risk more, and face the possibility of failure without dread. Godin knows that we ought to be much more concerned about mediocrity than failure. "If you can't fail," Seth writes, "it doesn't count." Poke the Box just may be the kick in the pants you need to shake up your life.