Time's up!: the subscription business model for professional firms John wiley & sons inc (John Wiley & Sons Inc)

Put values--and value--over volume with a professional services subscription modelProfessional firms are built on relationships. But you wouldn't know it żeby observing their predominant business model -- a model centered on selling transactions and inputs, not outcomes that deepen and strengthen relationships.Time's Up! offers you a guide to building a more valuable firm, one where relationships and lifetime customer value are at the center of how you create and capture value. You'll learn how to:* Create customer lifetime values that far exceed acquisition and retention costs* Move customer relationships to the center of your firm* Leverage the collective knowledge of your customers* Elevate customers from where they are to their desired future żeby providing transformations, where the customer is the product.Only uncommon offerings command uncommon prices. Time's Up! introduces you to a revolutionary new business model that transforms your firm, your teams and your results with the customer right at the center of the process.