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Contagious: why things catch on (Harper Collins Publishers)

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68,51 zł

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Dynamic young Wharton professor Berger draws on his research to explain the six steps that make products or ideas contagious. Why do some products get more word of mouth than others? Why does some...

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9781451686586

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Harper collins publishers Contagious: why things catch on (sklep Libristo.pl)

68,51 zł

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Dynamic young Wharton professor Berger draws on his research to explain the six steps that make products or ideas contagious. Why do some products get more word of mouth than others? Why does some online content go viral?

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ISBN

9781451686586

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Miękka

Ilość stron

244

Rok wydania

2016

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Literatura obcojęzyczna

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Harper Collins Publishers

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