Introduction to Political Communication (Taylor & Francis Ltd)

An Introduction to Political Communication examines how a range of political players, including political parties, trade unions, pressure groups, NGOs and terrorist organisations make use of the media to communication their message.In the new edition of this classic textbook, Brian McNair look at the constantly evoling world of political media and it's effects upon audience. The communicative practices of organizations at all levels are anaylsed, from grass-root protest through to the global political campaigning of governments and international bodies.